Research and Insights: Utilizing data to better understand behaviors and the guide overall strategic processes.
Qualitative Research
Problem Framing
Surveys & Focus Group Interviews
Trend Analysis
Brand Strategy: Identifying ways brands can better position themselves & communicate their identity effectively.
Brand Position / Identity / Purpose
Brand Messaging / Communications
Brand Planning
Product & Innovation Strategy: Finding ways that businesses + brand can identify, plan and launch new experiences services, and products that serve the world and benefit users.
Product Vision / Planning
Design Thinking
User Experience Design
Product Communications
Value Proposition